Dan Lyons.
Lifecycle and retention marketing for enterprise brands. Six years turning email and marketplace programs into revenue, built on a decade in film, including South Park Studios.
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The evidence
All case studies →Marketplace systems, Our Farms
Employee #3. Taxonomy, metadata, and SEO still live at ourfarms.com.
Open case study → Scale Email + retentionEnterprise lifecycle program
Multi-brand consumer electronics: segmentation, testing, and creative at scale.
Request access → Voice Subject lines + copyBrand voice
Subject lines and campaign copy for a hi-fi audio brand.
Request access →Act one · The dream
South Park Studios.
The job I wanted most. Production assistant on 20+ episodes of the Emmy-winning series, including the 300th episode milestone, on six-day turnarounds supporting Matt Stone and Trey Parker.
That work was story under deadline for a sharp audience. Email asked for the same thing: voice, timing, and a line that lands. Then Rick and Morty, The Voice, talent deals behind La La Land, and live VR broadcast.
Full film credits →Deadline taste from the writers’ room.Dan Lyons
Put to work in the inbox.
About
Six-plus years writing and building for enterprise and consumer brands across email, Amazon, web, and paid media, including HP, Samsung, Dell, and Speedo. Agency side, in-house at startups, and freelance. Clear writing, sharp strategy, and work that moves revenue.
Based in St. Augustine. Available for lifecycle programs, brand voice, and the systems that keep both compounding.
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Have a program that needs to earn its keep?
Lifecycle, retention, and the writing that makes them work. Tell me what you’re building.